2025

Move Improved

Entrant Company

Hyundai MOBIS

Category

Social Media - B2B

Client's Name

Hyundai MOBIS

Country / Region

South Korea

Hyundai MOBIS leveraged social media to connect the dots between mobility technology and a broader audience, particularly Millennials and Gen Z, who are less engaged with B2B marketing. Through relatable, experience-driven storytelling, we crafted and developed a visual narrative that strengthens our role beyond offering mobility innovation solutions, making our technologies tangible, memorable, and accessible. A multi-platform strategy across Instagram, X, LinkedIn, YouTube, and TikTok maximized reach, achieving 18.8M+ views, 28.1M+ impressions, and counting.

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Credits

Senior Manager / Hyundai MOBIS

Jun Hyuk Kim

Account Director / BorderX

Sungyoon Paek

Creative Director / BorderX

Justin Yang

Account Executive / BorderX

Jeehun Kim

Account Executive / BorderX

Seungju Han